Podcast - Educational Resources for Web Marketers

(46 MINUTES)

MP3 File
Move over MarketingSherpa because here comes MarketMotive and HowCast. Never heard of ‘em? Most haven’t so don’t feel bad! Let’s talk discover and critique new educational resources for Web marketers ranging from certification programs to Webinars. Let’s examine those ‘dirt world’ conferences that offer top notch educational opportunities. Listen in to the gang’s candid assessments of what rocks and what sucks in the world of education for e-marketers & e-commerce professionals.

- What makes one conference better than another?
- How can you best go about selecting conferences… or what ROI methods should be used to measure them?
- What makes one Webinar and/or online conference better than another?
- What are some of the newer, lesser known, yet high quality resources out there?

Share your feedback, comments, suggestions, news tips or saucy gossip here on our blog! We’ll consider sharing it with listeners on our next program.

Thanks to Joe Yaker for writing in this week:

“I listened to the podcast — It was very good. In fact, I listened to a couple of the previous podcasts and was probably up until 2am. Your discussion panel is quite knowledgeable. I’m looking forward to listening to more shows as they’re published.”

Webinar - “Should Marketers Use Multiple Affiliate Networks?”

Should your company be involved with multiple affiliate networks? Why or why not? If so, how does that work technically — from a tracking, reporting and optimization perspective? Find out what experienced retailers and industry veterans have to say about their successes, failures, trials and tribulations when it comes to working with multiple affiliate networks — and the overall net worth of this approach!

Joining in the discussion:
Donald Schamber, Online Marketing Manager, Vistaprint.com
Carolyn Tang, Client Services Dir, Shareasale
Jonathan Miller, Founder, Forge Business
Jamie Birch, Dir, Affiliate Marketing, Converseon
Chris Sanderson, Founder & GM, AMWSO

Date: Wednesday, April 23, 2008
Time: 4:00 PM - 5:00 PM ET

REGISTER TODAY! SPACE IS LIMITED!

To do so contact me!

All the Best,
Jeff Molander (and Vintage Tub & Bath’s Allan Dick)

The Paying for Performance Webinar is brought to you monthly by Vintage Tub and Bath’s Allan Dick, GoToWebinar and Jeff Molander. Please note, this is a “retailer only” event with an open door policy to others. Please contact Jeff or Allan (allan at vintagetub.com) to request participation in consideration of quality content you might present to our group.

Podcast - Lead Generation at Leadscon 2008

lead generation leadscon

(30 MINUTES)

MP3 File
The gang was tied up with travel and work this week with Lee the “Lead Man” Gientke and Jeff Molander attending Leadscon. We intended to record at the show but things were really hopping! So… on Saturday we decided to quickly re-cap the newest of performance marketing conferences for listeners. Join us as we give you the skinny on Jay Weintraub’s Leadscon which took place this week in Las Vegas. Also, don’t miss Brook Schaaf’s take on the event. Lee and I look forward to meeting YOU at the NEXT Leadscon!

Share your feedback, comments, suggestions, news tips or saucy gossip here on our blog! We’ll consider sharing it with listeners on our next program.

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